Abstracts

Abstracts

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Social Support for Youth in the Information Society

Sofia Aleksandrovna ZVER’KOVA

Postgraduate Student, Department of Social Sciences and Social Work, Russian Presidential Academy of National Economy and Public Administration (St. Petersburg)

The article is topical due to the growing virtualization of communication among young people, which affects the performance of social roles and, consequently, the methods of social support rendered through social connections in the real world and in the information technologies space. The need for a deeper examination of the appropriate range of issues is emphasized.

Keywords: social support, information technologies, virtual and real environment, youth.

Patent Search and Analysis Systems

Tatiana Vladimirovna KUZNETSOVA

Postgraduate Student, Junior Researcher, R&D Department, Central Scientific Library, Ural Branch of the Russian Academy of Sciences

This article presents the results of comparative analysis of various patent search and analysis systems with a description of their functionality and an information base, which was conducted by the Central Scientific Library of Ural Branch of the Russian Academy of Sciences and forms the basis for the information support of innovation activities.

Keywords: academic libraries, Ural Branch of RAS, Central Scientific Library of Ural Branch of RAS, patent information, patent databases, commercial information resources, patent researches, patent information support, innovations.

Official Website of Public Authority as a Part of the State Information Policy System

Yulia Yuryevna LEKTOROVA

Candidate of Political Sciences; Associate Professor, Chair of Foreign Languages and Public Relations, Perm National Research University

The article attempts to explore the process of the information technologies implementation in public administration practices and specify the role of an official website in the modern state information policies system of the Volga Federal District regions’ parliaments. Based on the empirical data analysis, an information openness index of legislative (representative) public authorities is calculated and variables of the official website information accessibility are interpreted.

Keywords: state information policy, official website, information accessibility, openness of the public authorities.

Digital Generation 2000: Specifics of Media Consumption

Mikhail Mikhaylovich NAZAROV

Professor, Head of the Chair of Marketing Communications, National Research University “Higher School of Economics”; Leading Researcher, Institute of Social and Political Studies, Russian Academy of Sciences

The concept and empirical characteristics of Digital Generation 2000 are discussed in the article. The analysis is focused on generation-based features of media consumption in industrialized countries. It is shown that the 2000 generation differs from the previous generations by its more active behavior in the digital environment. However, this generation is not homogeneous: while a lot of its representatives use new digital means of communication, another part is characterized by a more traditional communicative behavior. Opportunities of applying this concept to the contemporary situation in Russia are discussed.

Keywords: digital generation, generation 2000, digital environment, media consumption practices, generation analysis, media substitution concept.

A Concept of Information Campaign to Promote the Value of Family and Family Lifestyle

Oksana Viktorovna KUCHMAEVA

Doctor of Economic Sciences; Professor, National Research University “Higher School of Economics”, Chief Researcher of the Institute for the Study of Childhood, Family and Education, Russian Academy of Education

Tamara Kerimovna ROSTOVSKAYA

Doctor of Sociological Sciences; Professor, Chair of Family, Gender Policy and Juvenology, Russian State Social University; Professor, Chair of Social Pedagogy and Psychology, Moscow Pedagogical Social University

The article proposes a concept of information campaign to promote family values addressed to different target audiences. Special attention is paid to building pro-family values in the younger generation and to the support of the family by the state. Objectives, tasks and principles of information campaign are formulated, its programme events and techniques are described, the role of the media during the campaign is emphasized.

Keywords: information campaign, family values, family lifestyle, target group, audience, influence channels, mass media.

Physical Education in the Information Society

Valentina Ivanovna EGOZINA

Doctor of Medical Sciences, Doctor of Pedagogical Science; Professor, Chair of Theory and Methods of Physical Education and Sports, Moscow State Regional University

The most important factor of the information society functioning and development is human potential, which allows the individual to be an effective builder of the information society and its active consumer. Human potential is directly related to the physical and mental health, in which physical education and sports make an important contribution. The article shows the ways of human adaptation to such environmental factors as information, new technology, electronic equipment through the physical training and sports. The issues of legal regulation of physical culture and sports, as well as the security of the individual are considered in the article. Cybersports is also tackled.

Keywords: information society, human potential, physical education, sports, cybersport , human health, improvement of individual physical characteristics, influence of the external environment on the human organism, computer, Internet, electronic media, adaptation, psychological self-protection, teaching techniques, legal regulation, security of the person, statistics.

All-Russia Census: Modern Methods of Information Collection and Processing

Oleg Vladimirovich MANZHULA

Deputy Head of Directorate of Information Resources and Technologies, Federal State Statistics Service

The article examines the key objectives of All-Russia population census based on the use of new information and communication technologies with the application of mobile devices and the Internet, as well as the expert system for selection of methods for collecting and processing information in the course of All-Russia population census, taking into account the geographical and socio-economic features of the regions.

Key words: All-Russia census, information and communication technologies, methodology, expert system, mobile, Internet, method, qualitative assessment, resource provision.